Logos and graphic charter
We create logos and graphic standards that set you apart.
Creating a logo and visual identity is an essential process for establishing a distinctive and memorable image for a company, brand, or project. It involves designing visual elements that reflect the essence, values, and personality of the entity in question.
How are things going at Akaru?
- BRIEFING
We meet with you to understand your goals, your vision, and the company's core values. At this stage, you're welcome to bring any inspiring logos with you, so we can get a better idea of the world you want.
- RESEARCH AND INSPIRATION
Exploration of visual references both within and outside the customer's industry. Creation of a moodboard to define possible aesthetic directions.
- SKETCHES AND CONCEPTS
Creation of several sketches to explore different ideas. Development of logo concepts based on the results of the research and the Moodboard.
- DECLINES
Transformation of selected concepts into digital versions. Choice of color palette, typography and graphic elements. Creation of alternative versions (color, black & white, formats) for versatile use.
- PRESENTATION AND FEEDBACK
We present you with logo proposals. We then collect your feedback to refine and adjust the details.
- DELIVERY
Delivery of final files in appropriate formats. Advice on the use and consistent application of the visual identity.
Creating a logo and visual identity is a crucial investment for establishing a strong and memorable visual presence in the market. It contributes to brand recognition and the creation of a meaningful connection with end-users.
Our latest logo design projects
Mediakeys
Crossfit
Ubac store
